UK-based fashion, beauty and lifestyle brand PrettyLittleThing recently collaborated with OG beauty influencer Amrezy for The Blonds Spring/Summer 2023 runway show at New York Fashion Week to showcase the latest 18-piece collection. Launched a make-up collection.
The collaboration between Amrezy and PrettyLittleThing Beauty is the brand’s first major beauty campaign. Last year, Amrezy worked closely with the development process, incorporating everyday charms that could be exchanged for nights out and daytime moments. “This collection is so NYC inspired. All the names are so dear to me,” Amrezy told her Hypebae. From golden nudes to subtle creams to her blushes, lip glosses, lipsticks, liquid her highlighters and lipliners, the collection was strategically curated to match her Amrezy beauty her style. “My favorite in the collection is definitely the lipsticks, especially her nude lipsticks from Soho. Lipsticks are my daily essentials.”
The PrettyLittleThing x Amrezy Beauty Collection ranges from US$10 to US$18 and can be purchased from the brand’s website.