Known as France’s go-to luxury car brand, DS Automobiles has finally made its debut in Ireland. Attractive, athletic and sophisticated, the latest DS models present unprecedented shapes and contours.
The alluring DS 4 also benefits from innovative technologies such as the DS Extended Heads-Up Display, DS Smart Touch and DS Iris System, allowing you to enjoy an immersive driving experience.
We invite Sarah Rickard, fashion stylist, personal shopper and founder of Sarah Rickard Styles, to review the DS 4 and share her best tips from the journey.
The DS 4’s proximity keyless entry is a godsend. When I go back to the car, I always have a lot of luggage. DS 4 will recognize you from a distance and unlock it. Also, the car automatically turns on the lights. This is amazing to me because I often park in the same lot several times a week and often forget where I parked!
Jamie Dornan if DS 4 was an actor – strong, gorgeous, well-groomed, attractive and just the right amount je ne sais quoi!
i always drive for work – Preparing for shoots, driving to and from locations, meetings with clients. For this reason, the DS 4’s spacious trunk and keyless entry are invaluable.
I often travel long distances to locations across the country for fashion shoots. These can be very long days. One of my favorite features of the DS 4 is the DS Matrix LED Vision projector headlights. It accurately senses its surroundings and adapts to its environment with 5 preset modes (City, Countryside, Highway, Severe Weather and Fog). Maintain high beams in all conditions without blinding other road users. One less thing to think about when driving home after a long day of shooting.
My car rule? As a mother of two, my rule is not to jump out when the car is moving!
I have a very strict system when packing a car for work. My rail slides along the back seat, with shoes and accessories in the back, a steamer and kit bag in the front, and a hanging clothes bag in the trunk.
A guilty secret in the glove box? Eilish’s is McDonald’s and if she says otherwise, she’s lying! Mine is chocolate, but I can’t eat room temperature chocolate, so it’s a Tangfastics emergency pack.
my beauty kit in the car It contains hand cream (Aesop Resurrection Aromatique Hand Balm) and perfume (Molecule 01 from Escentric Molecules) and chewing gum (my boys steal it).
I passed my driver’s license test for the first time! Our father was in the auto industry for 50 years (the only time he actually closed his shop was when Covid started), but his greatest achievement was that all four daughters It is the fact that I passed the driver’s license test for the first time.
My favorite thing about driving was playing the album from start to finishI was in college at work and during my first few years traveling and traveling around the country, I was listening to album after album. Now you can listen to podcasts without interruptions!
Introducing DS 4, where French luxury expertise and augmented technology meet. It’s all in the design details and innovative technology. For more information, visit dsautomobiles.ie. Prices start at €36,300.