Has been updated: Sep 19, 2022 17:40 IST
Ahmedabad (Gujarat) [India]Sept. 19 (ANI/PRNewswire): Gush Beauty, founded by Gen Z entrepreneur Sheil Jain, simplifies the way people do makeup with four easy-to-do wonders that do 20 jobs This viral IG brand ladder to a whole new way to do makeup is “yours to create” and was founded by a woman who has been there.
Cher, who has always loved makeup, felt disconnected from the current beauty narrative. From her 14-step beauty routines, to spilling makeup bags, to hour-long YouTube tutorials, the beauty industry has been overwhelmed and things needed to evolve. Sheil then took it upon herself and set out to build a fun, functional, easy-to-operate brand with her hassle-free products.
Keeping the consumer as the north star, Gush Beauty invites friends, bloggers, experts, skincare enthusiasts, and everyone in between to share their experiences and what they like, like, and dislike about makeup. was shared. Leveraging this feedback due to common concerns like product piles, lack of time, and lack of convenience, Gush Beauty creates easy, effortless makeup that requires no additional tools, tutorials, or skills. Did.
A favorite of Gen Z girls like Alaavia and Anjini Dhawan even before it hit the market, the brand is already a cult favorite with girls and boys who love smart, packable and intuitive products.
The product that has everyone excited and making GRWM reels all over social media is the cult favorite Stacked In Your Favour. Pack creamy blush, skincare-infused highlighter, and easy contour with this multi-purpose face palette.
Their Glow Getter is an ultra-hydrating, skin-loving, illuminating moisturizer that brightens skin, blurs pores, and completes your complexion without masking it.
Indian women go but amplified? This is exactly what the Eye Like Options are for. One end is felt tip and the other end is a kohl pencil. It’s the only Eye Her product that you need to use day or night. Play Paint is the perfect liquid lipstick with rich pigments that are extremely comfortable. And it’s made to be universally flattering on all Indian skin tones.
From makeup novices to makeup experts, these products are a must-have in every girl’s beauty routine. Their latest launch, Dart It’s, is their entry into affordable skin care and easy-to-use hydrocolloid acne patches that minimize breakouts overnight. It is very gender fluid and can be easily used by anyone.
Gush is ready to revolutionize the Indian beauty space with products that not only have it all, but are carefully crafted to help people do it all.
Stay tuned for more products to come from this new beauty brand.
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