DETROIT — General Motors has appointed Joanne Crevoiserat, CEO of the company, which includes luxury fashion brand Coach, Kate Spade and Stuart Weitzman, to its board of directors.
Crevoiserat, 58, is a member of the Business Roundtable, a group of chief executives who, along with GM CEO Mary Barra, discuss policy issues that affect the economy.
Crevoiserat oversees strategy for Tapestry Inc. An acceleration program designed to drive sales and profit growth by making the company more consumer-centric, digital, data-driven, leaner and more responsible, according to a Business Roundtable biography. It is included.
“With a focus on integrating data-driven insights to improve the consumer experience, Joanne’s approach to driving growth is launching an all-electric portfolio and introducing additional software-based services. , will be invaluable to GM as it expands its business into new markets.” Barra said in a statement Tuesday“As we accelerate our transformation, we have a tremendous opportunity to increase loyalty to our iconic brand and attract new customers, exactly what Joanne did with Tapestry.”
Tapestry was named one of America’s Most Responsible Companies. Newsweek“Best Employer for Diversity” forbes Selected as a ‘Great Place to Work’ under the leadership of Crevoiserat.
Crevoiserat has held various leadership roles at Abercrombie & Fitch, Kohl’s Corp., Walmart Inc., and May Department Stores, where he has focused on transforming the companies.
“It’s an exciting time to join GM’s board of directors. The company is innovating in all areas of its business to drive growth,” Crevoiserat said in a statement. “We look forward to serving our board and GM shareholders through this transformation.”
The addition of Crevoiserat brings GM’s 12 directors experience in areas such as manufacturing, information technology, digital commerce, retail, higher education, investment management, international affairs, defense, transportation, cybersecurity and pharmaceuticals. increase.
Half of the board members of automakers are women.