I wanted an everyday mascara that would give just the right amount of length and volume for an effortless yet enhanced look. One of my friends and fellow POPSUGAR editors told me Ami Colé, a pretty beauty brand that caters to people with melanin-rich skin. She raved about the brand’s Lash Amplifying Mascara ($19) and convinced me to give it a chance. I became a fan of
What I love about Ami Colle Lash Amplifying Mascara
Ami Colle Lash Amplifying Mascara is the ultimate ‘my lashes and good’ mascara. I love that the cane is long and thin. You can get closer to the lash line, lift the root and lengthen the tip. The tapered shape of the brush helps reach areas such as the inner and outer corners for a scalloped look. The dense bristles allow the lashes to separate while the pigment formula coats each lash for a defined look. The formula was on the wet end with a creamy consistency and I appreciated it because the subtle glide glides the wand easily and helped coat each hair without dragging or pulling the lashes. The jet black shade of mascara also made my lashes look thicker and fuller.
After applying a few coats and shaping my lashes to my liking, I realized how weightless the formula was. It’s no surprise to discover that the Lash Amplifying Mascara contains conditioning ingredients like shea butter, jojoba he esters, vitamin E, beeswax, and glycerin to soften and nourish each strand. The best part? The wand design and flexible formula make this mascara less clumpy. As I comb through my lashes in layers, I’ve noticed that I don’t have to break large clumps or spider lashes.
Notes on Ami Colle Lash Amplifying Mascara
The Lash Amplifying Mascara has a buildable formula, which doesn’t leave you with a fake look. It’s perfect for those who want to enhance their natural lashes and give them a little chunky, subtle drama instead of something more glamorous.
Mascara wands also pick up a ton of formula from the tube. If you like to apply mascara in small increments and rate it accordingly, it’s best to swipe off the excess mascara. This mascara can hold curls, but it does not curl. It is best to use curlers first and then apply mascara.
Who is Ami Colle Lash Amplifying Mascara best for?
Lash Amplifying Mascara, as the name suggests, lifts and volumizes your lashes. Gives a fresh and awake impression to the eyes. Whether you’re feeling the “clean girl” trend, prefer soft glamor, or anything in between, it’s perfect for anyone who wants something ideal for their everyday look.For $19, Lash Amplifying Mascara is on the more affordable side, which is a big plus.
Where can I get Ami Colle Lash Amplifying Mascara?
Ami Colle Lash Amplifying Mascara is available at Thirteen Lune and Goop ($19).
Image Source: POPSUGAR Photography / Anvita Reddy