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Gone are the days when there were only a handful of beauty brands to choose from when you went to a store near you. Celebrities are joining the bandwagon. We take a look at some of these celebrities who have their own successful beauty and skincare brands.
nykaa.com
Katrina Kaif
Katrina Kaif launched her own beauty brand called Kay Beauty in 2019. With the catchy tagline “It’s ‘Kay to be You,'” the brand attracted customers because it offered affordable prices and a variety of premium products. Her popularity and superstar status have had a major impact on her line of exquisite beauty.
Gupta Massaba
Netflix series star ‘Masaba Masaba’ launched her cosmetics line with Nykaa in 2019. With striking packaging, Masaba’s lipsticks are popular with women and one of her success factors is that they blend well with Indian skin tones.
She launched her second label called LoveChild a few days ago. This beauty and skincare line consists of alchemical serums, tonics, intimate wipes, and a wellness blog that offers tips for living a full life.
Manish Malhotra
In 2019, designer Manish Malhotra’s makeup line was relaunched in collaboration with MyGlamm.
The Manish Malhotra Haute Couture Makeup and Luxe Artisanal Skincare collections are touted as guilt-free glamour, with PETA-approved, vegan and cruelty-free products. This collection lets you experiment with glamorous looks. Curated by some of India’s most celebrated couture designers, the brand promises to make you look like a showstopper at a fashion show yourself.
What sets this brand apart from many others is the stellar reputation Malhotra has earned in the fashion, Bollywood and beauty industries over the last 30 years of its career.
